Lektor
Dr. Afif Zaerofi
Lektor
- NIDN
- 2117017201
Pendidikan
Pendidikan
-
2020
S3 ILMU MANAJEMEN
Universitas Padjadjaran
-
2011
S2 Manajemen
Universitas Ibn Khaldun
-
1997
S1 ILMU PENDIDIKAN BAHASA DAN SASTRA
Universitas Islam Negeri Sunan Kalijaga
Pengajaran
Mata Kuliah Diampu
- Perilaku Konsumen Digital
- Islamic Digital Marketing and Branding
- Komunikasi Pemasaran
- Pengantar Bisnis dan Manajemen
- Bahasa Indonesia
- Manajemen Pemasaran
- Manajemen Operasi dan Proyek
- Manajemen Pemasaran Islam
- Perilaku Konsumen
- Seminar Pemasaran dan Kewirausahaan
- Metodologi Penelitian Bisnis
- Metode Penelitian Bisnis
- Kewirausahaan I
- Seminar Pemasaran & Kewirausahaan
- Pengantar Bisnis & Manajemen
- Entrepreneurship
- Kewarganegaraan
- Bahasa Inggris Untuk Ekonomi
- Student Dynamic Session II
- Pengantar Ekonomi
- Manajemen Sumber Daya Insani
Publikasi
Publikasi Terpilih
- 2026 Education and Enterprise Empowerment: The Mediating Role of Digital Skills among Indonesian Micro- Small Entrepreneurs Jurnal nasional terakreditasi
- 2025 DOES ISLAMIC FINANCIAL LITERACY PROVIDE YOUNG FAMILIES'FINANCIAL RESILIENCE IN THE POST COVID-19 ERA? Jurnal nasional terakreditasi
- 2024 The Influence of Service Attributes on Customer Intention to Revisit Sharia Hotel with Halal Awareness as a Moderating Variable Jurnal nasional terakreditasi
- 2023 The Impact of Costumer Experience and Electronic Word of Mouth on Brand Trust Jurnal nasional terakreditasi
- 2023 Trust and Purchase Intention Model of Muslim Z-Generation Consumers on E-Commerces (B2C) in Indonesia Jurnal nasional terakreditasi
- 2023 Analisis Strategi Pemasaran pada Perusahaan Jasa Travel Haji dan Umrah di Era New Normal Jurnal nasional terakreditasi
- DOES ISLAMIC FINANCIAL LITERACY PROVIDE YOUNG FAMILIES'FINANCIAL RESILIENCE IN THE POST COVID-19 ERA? Jurnal nasional terakreditasi
- TIFBR (Tazkia Islamic Finance And Business Review) Journal Vol. 16 No. 2 (2023) Jurnal nasional terakreditasi
- Model Hubungan Kepercayaan dan Loyalitas pada Perbankan Syariah : Survei pada Nasabah Penabung Bank Umum Syariah di Provinsi DKI Jakarta Jurnal nasional terakreditasi
- The Service Performance and Customer Satisfaction Model in Islamic Banking Jurnal nasional terakreditasi
- SHARIA STARTUP DEVELOPMENT MODEL THROUGH BUSINESS INCUBATORS Jurnal nasional terakreditasi
- Cronological Analysis of Brand Trust: a Construct Proposition Jurnal nasional terakreditasi
- The Influence of Service Attributes on Customer Intention to Revisit Sharia Hotel with Halal Awareness as a Moderating Variable Jurnal nasional terakreditasi
- The Impact of Costumer Experience and Electronic Word of Mouth on Brand Trust Jurnal nasional terakreditasi
- PENGARUH EKUITAS MEREK DAN CITRA MEREK TERHADAP MINAT BELI DALAM PERSPEKTIF PEMASARAN ISLAM:(STUDI KASUS MINUMAN BOBA KOPI KENANGAN DI KOTA KENDARI) Jurnal nasional terakreditasi
- Pengaruh Kompetensi Staf, Proses, dan Bukti Fisik Terhadap Loyalitas Pelanggan Melalui Kepuasan Sebagai Variabel Mediasi Jurnal nasional terakreditasi
- The Influence of Viral Marketing, Content Marketing, and Brand Image on Local Clothing Purchasing Decisions on the TikTok App Among Gen Z in Bogor Regency: The Influence of … Jurnal nasional terakreditasi
- Implementation Model Of Qard Al Hasan for Indonesian Islamic Banking Jurnal nasional terakreditasi
- Pengaruh Kemampuan Digital dan Kualitas Layanan Elektronik Terhadap Minat Beli Melalui E-Commerce Jurnal nasional terakreditasi
- Analysis of The Factors That Influence The Perceptions of Culinary Business Owners Regarding Intention to Register For Halal Certificates Jurnal nasional terakreditasi
- Enhancing students on climate issues through social media marketing and green knowledge sharing: A contemporary da'wah approach in Indonesia and Turkey Jurnal nasional terakreditasi
- Peran Asuransi Syariah dalam Membangun Rantai Nilai Halal Jurnal nasional terakreditasi
- Enhancing ZIS management through marketplace platforms: Opportunities and sharia compliance challenges Jurnal nasional terakreditasi
- Policy of Sharia Bank Indonesia Based on Vector Autoregressive Model Jurnal nasional terakreditasi
- Do Halal Literacy, Religiosity, and Legal Compliance Affect the Motivation of Applying for Halal Product Certification? Jurnal nasional terakreditasi
- PENGARUH PROMOSI PENJUALAN, KUALITAS WEBSITE, DAN POSITIVE EMOTION TERHADAP IMPULSIVE BUYING PERSPEKTIF EKONOMI ISLAM Jurnal nasional terakreditasi
- PENGARUH FEAR OF MISSING OUT (FOMO), PERILAKU PEMBELIAN IMPULSIF, DAN MEDIA SOSIAL TERHADAP MINAT BELI BELANJA ONLINE PADA GENERASI Z Jurnal nasional terakreditasi
- The Influence of Marketing Mix on Purchasing Decisions on E-Commerce Live Streaming Platforms Jurnal nasional terakreditasi
- The Impact of Ambiet Factors on Consumer Purchase Decisions (KKV Offline Store): Business Jurnal nasional terakreditasi
- PENGARUH LABEL HALAL, ONLINE PROMOTION DAN ONLINE CUSTOMER REVIEW TERHADAP KEPUTUSAN PEMBELIAN Jurnal nasional terakreditasi